Home > New > New Arrivals

 

 

 New

 

 New Arrivals

 

 Impotant Notifications

 

 

 

 

 

 

 

 

 

 

 

New Arrivals

 

153 MENTAL PROCESSES and INTELLIGENCE

 

170 ETHICS

 

303 SOCIAL PROCESSES

 

306 CULTURE and INSTITUTIONS

 

320 POLITICAL SCEINCE

 

330 ECONOMICS

 

332 FINANCIAL ECONOMICS

 

333 ECONOMICS OF LAND and ENERGY

 

338 PRODUCTION

 

339 MACROECONOMICS and RELATED TOPICS

 

363 OTHER SOCIAL PROBLEMS and SERVICES

 

657 ACCOUNTING

 

658 GENERAL MANAGEMENT

 

659 ADVERTISING and PUBLIC RELATIONS

 

800 LITERATURE,RHETORIC and CRITICISM

 

950 HISTORY OF ASIA

 


 153    MENTAL PROCESSES and INTELLIGENCE 
   1 Patokos, Tassos
Internal game theory / Tassos Patokos.-- London:
Routledge, 2014.
256p. , 24cm.
(Routledge advances in game theory , 5).
ISBN : 9781138902329.
153.83015193 PAT 146729
Traditional game theory requires at least two
individuals. This book extends game theory to the inner
workings of a single person. This book breaks new ground
in combining psychological with evolutionary game theory,
making for a highly promising way towards a better
understanding of the individual and the development of
their behaviour, along with the individuals own
perceptions on it.

** Internalization , Game theory -- Psychological aspects
   Top
 170    ETHICS 
   2 Robinson, Simon
The Practice of integrity in business / Simon Robinson.--
London: Palgrave Macmillan, 2016.
xiv, 286p. , 22cm.
ISBN : 9781137515520.
174.4 ROB 146724
This book examines how taking responsibility for ideas,
values and practices, as well as accountability and wider
creative responsibility for sustaining business, all
contribute to the perceived integrity of an organization
or business leader.

** Business , Industrial management -- Environmental
aspects , Business ethics
   Top
 303   SOCIAL PROCESSES 
  

3 Malecki, Edward J.
The Digital economy : business organization, production
processes, and regional developments / Edward J. Malecki
and Bruno Moriset.-- London: Routledge, 2008.
xv, 274 p., 26 cm.
ISBN : 9780415396967.
303.4833 MAL 146745
This book provides an up-to-date account of the
technologies, organizations, and dynamics which
constitute the digital economy, and assesses the impacts
they have on regions and communities.

** Information technology--Economic aspects , High
technology industries--Management
   Top
 306   CULTURE and INSTITUTIONS 
   4 Sellnow, Deanna D
The Rhetorical power of popular culture : considering
mediated texts / Deanna D Sellnow.--3rd ed.-- Los Angeles
: Sage Publications, 2018.
xx, 323p. , 24cm.
ISBN : 9781506315218.
306 SEL 146775
This book is a step-by-step introduction to rhetorical
theory and criticism by focusing on the powerful roles TV
programs, advertisements, music, comics, and movies play
in persuading us on what to believe and how to behave.

** Popular culture -- Study and teaching , Rhetorical
criticism , Mass media and public opinion
   Top
 320    POLITICAL SCEINCE 
   5 Palus, Christine Kelleher (ed)
CQ press guide to urban politics and policy in the United
States / Christine Kelleher Palus and Richardson Dilworth
-- Los Angeles: SAGE Reference/CQ Press, 2016.
xiv,468p. , 29cm.
ISBN : 9781483350035.
320.850973 PAL 146768
This book will bring the CQ Press reference guide
approach to topics in urban politics and policy in the
United States. If the old adage that -all politics is
local- is even partially true, then cities are important
centers for political activity and for the delivery of
public goods and services. This is a reference guide to
topics in urban politics and policy in the United
States. This reference guide will help students understand
how American cities (from old to new) have developed over
time (Part I), how the various city governance structures
allocate power across city officials and agencies (Part
II), how civic and social forces interact with the organs
of city government and organize to win control over these
organs and/or their policy outputs (Part III), and what
patterns of public goods and services cities produce for
their residents (Part IV).

** Municipal government -- United States , Metropolitan
government -- United States , Urban policy -- United
States.
   Top
 330   ECONOMICS 
   6 Lutz, Mark A
Economics for the common good : two centuries of social
economic thought in the humanistic tradition / Mark A
Lutz.-- London: Routledge, 2006.
xiv, 302p. , 24cm.
ISBN : 9780415143134.
330.01 LUT 146735
This book presents an introduction to the central issues
of social economics. Building on a venerable social
economics tradition, the book recommends a more rational
economic order and proposes new principles of economic
policy.

** Economics--Moral and ethical aspects , Common good


7 Afonso, Oscar
Computational economics : a concise introduction / Oscar
Afonso and Paulo B. Vasconcelos.-- New York: Routledge,
Taylor and Francis Group, 2016.
xxiii, 266 p. , 24 cm.
(Routledge advanced texts in economics and finance , 25).
ISBN : 9781138859661.
330.0113 AFO 146755
This book is a comprehensive textbook designed to help
students move from the traditional and comparative static
analysis of economic models, to a modern and dynamic
computational study. The ability to equate an economic
problem, to formulate it into a mathematical model and to
solve it computationally is becoming a crucial and
distinctive competence for most economists.

** Economics, Mathematical , Economics--Computer programs
, Economics--Data processing



8 Crawford, Vincent P
Essays in economic theory / Vincent P Crawford.-- London:
Routledge, 2015.
91p. , 24cm.
ISBN : 9781138858626.
330.015193 CRA 146737
Essays in Economic Theory, first published in 1983,
combines two essays on game theory and its applications
in economics. The first, -Learning Behavior and the
Noncooperative Equilibrium-, considers whether an
adaptive justification, like those commonly available for
the optimization models frequently employed elsewhere in
economics, can be found for the Nash noncooperative
equilibrium. The second essay, -A Game of Fair Division-,
was motivated by the desire to find attractive methods
for solving allocation problems and bargaining disputes
that are simple enough to provide useful alternatives.

** Game theory


9 Moss, Charles B
Mathematical statistics for applied econometrics /
Charles B Moss.-- Boca Raton: CRC Press, 2015.
xx, 343p., 24cm.
ISBN : 9781466594098.
330.015195 MOS 146748
This book covers the basics of statistical inference in
support of a subsequent course on classical econometrics.
The book shows how mathematical statistics concepts form
the basis of econometric formulations. It also helps them
think about statistics as more than a toolbox of
techniques. It explores the unifying themes involved in
quantifying sample information to make inferences. After
developing the necessary probability theory, it presents
the concepts of estimation, such as convergence, point
estimators, confidence intervals, and hypothesis tests.
The text then shifts from a general development of
mathematical statistics to focus on applications
particularly popular in economics. It delves into matrix
analysis, linear models, and nonlinear econometric
techniques.

** Econometrics , Economics --Mathematical models


10 Raj, Baldev
Econometrics : a varying coefficients approach / Baldev
Raj and Aman Ullah.-- Abingdon: Routledge, 2011.
xii,372p. , 22cm.
ISBN : 9780415606936.
330.015195 RAJ 146758
Originally published in 1981, this book considers one
particular area of econometrics- the linear model- where
significant recent advances have been made. It considers
both single and multiequation models with varying co-
efficient, explains the various theories and techniques
connected with these and goes on to describe the various
applications of the models.

** Econometrics


11 Schmidt, Christian
Game theory and economic analysis : a quiet revolution in
economics / Christian Schmidt.-- London: Routledge, 2014.
vii, 193p. , 23cm.
(Routledge advances in game theory , 1).
ISBN : 9780415753517.
330.015193 SCH 146727
This book presents the huge variety of current
contributions of game theory to economics. The impressive
contributions fall broadly into two categories. Some lay
out in a jargon free manner a particular branch of the
theory, the evolution of one of its concepts, or a
problem, that runs through its development. Others are
original pieces of work that are significant to game
theory as a whole.

** Game theory , Economics


12 Ummer, E K
Basic mathematics for economics, business, and finance /
E K Ummer.-- London: Routledge, 2012.
x, 483p. , 26cm.
ISBN : 9780415664202.
330.0151 UMM 146752
The book provides a thorough but lucid exposition of most
of the mathematical techniques applied in the fields of
economics, business and finance. The book deals with
topics right from high school mathematics to relatively
advanced areas of integral calculus covering in the
middle the topics of linear algebra, differential
calculus classical optimization, linear and nonlinear
programming, and game theory.

** Economics -- Mathematical models , Programming
(Mathematics)


13 Rutherford, Donald
Routledge dictionary of economics / Donald Rutherford.--
3rd ed.-- London: Routledge, 2013.
xxvi, 710p. , 24cm.
ISBN : 9780415600385.
330.03 RUT 146743
The Routledge Dictionary of Economics provides the
clearest, most authoritative definition of economic and
financial terms available. The book is perfect for
students and professionals interested in a broad range of
disciplines including Business, Economics, Finance, and
Accountancy and all additional subjects where a knowledge
of these fields of essential.

** Economics -- Dictionaries , Economics.


14 Sandelin, Bo
A Short history of economic thought / Bo Sandelin, Hans-
Michael Trautwein and Richard Wundrak.--3rd ed.-- New
York: Routledge, Taylor and Francis Group, 2014.
118p. , 23 cm.
ISBN : 9781138780200.
330.09 SAN 146751
This book, now in its third edition, provides an
elementary introduction to the history of economic
thought. A chapter is devoted to each of the major
developments in the history of the discipline, before a
concluding chapter in which the authors draw together
some of the key strands and comment on some major works
and textbooks in the history of economic ideas. They also
reflect on the changes in economic thinking within the
general context of the philosophy of science.

** Economics--History


15 Skousen, Mark
The Making of modern economics : the lives and ideas of
the great thinkers / Mark Skousen.--3rd ed.-- New York:
Routledge, 2016.
viii, 501p. , 24cm.
ISBN : 9780765645449.
330.09 SKO 146740
This book presents a bold, engaging and updated history
of economics--the dramatic story of how the great
economic thinkers built today-s rigorous social
science. The text examines the contributions made by each
individual to our understanding of the role of the
economist, the science of economics, and economic theory.
Boxes in each chapter highlight little-known and
entertaining facts about the economists- personal lives
that had an influence on their work.

** Economics -- History , Economics -- Philosophy ,
Economists -- Biography





16 Meade, J E
The Stationary economy : principles of political economy
/ J E Meade.-- London: Routledge, 2012.
238p. : 24cm.
ISBN : 9780415526470.
330.1 MEA 146741
This volume is based on models of economic systems in
which conditions are such as to make possible a state of
perfect competition, in which there are no capital goods,
in which consumers- tastes, technical knowledge, and the
size and composition of the goods are static.

** Economics , Stagnation


17 Pilling, Geoffrey
The Crisis of Keynesian economics : a Marxist view /
Geoffrey Pilling.-- London: Croom Helm, 2014.
ix,171p., 23 cm.
ISBN : 9781138778887.
330.156 PIL 146744
The Crisis of Keynesian Economics has the potential to
throw fresh light on some of the issues facing political
leaders today, particularly so given that much of the Neo
Capitalist economic orthodoxy established during the
1980s has come under fresh criticism in recent years.

** Keynesian economics, Marxian economics



18 Morgan, Jamie (ed)
What is neoclassical economics? : debating the origins,
meaning and significance / Jamie Morgan.-- London:
Routledge, 2016.
xiv, 322 p. , 23 cm.
(Economics as social theory, 43).
ISBN : 9781138962095.
330.157 MOR 146742
This book will be of use to those interested in
methodology, political economy, heterodoxy, and the
history of economic thought.

** Neoclassical school of economics , Economics--History



19 Stiglitz, Joseph E
Economics of the public sector / Joseph E Stiglitz and
Jay K Rosengard.--4th ed.-- New York: W W Norton, 2015.
xxxii, 923p. , 23cm.
ISBN : 9780393937091.
330.973 STI 146739
What should be the role of government in society? How
should it design its programmes? How should tax systems
be designed to promote both efficiency and fairness? The
authors bring an unparalleled level of expertise to
address these key issues of public-sector economics.

** Finance, Public -- United States , Fiscal policy --
United States , Finance, Public
   Top
 332    FINANCIAL ECONOMICS 
   20 Banks, Erik
Finance : the basics / Erik Banks.--3rd ed.-- London:
Routledge, 2016.
xx, 302p. , 21cm.
ISBN : 9781138919785.
332 BAN 146725
This book explains essential financial statements, tools
and concepts, fundamental financial instruments and
transactions, and global financial participants, markets
and systems.

** Finance


21 Wang, Peijie
Financial econometrics / Peijie Wang.--2nd ed.-- London:
Routledge, 2009.
xv, 320p. , 24cm.
ISBN : 9780415426695.
332.015195 WAN 146738
Applications of econometric techniques are becoming
increasingly common in the world of finance. This title
offers an essential toolkit for those students wishing to
know more about the modelling and analysis of financial
data. It includes chapters which cover limited dependent
variables and panel data.

** Finance -- Econometric models, Time-series analysis,
Stochastic processes


22 Ekstedt, Hasse
Money in economic theory / Hasse Ekstedt.-- London:
Routledge, 2013.
xviii, 289p, 24cm.
(Routledge international studies in money and banking ,
75).
ISBN : 9780415697392.
332.401 EKS 146750
This book discusses the relationship between the market
and public bodies, as well as addressing economic and
financial stability in general and in relation to the
globalized economy, particularly focusing on the problem
of structural stability. In doing so, the book offers a
new approach both to money and to its role in economic
theory.

** Money, Economics
   Top
 333    ECONOMICS OF LAND and ENERGY 
   23 Tilton, John E
Mineral economics and policy / John E Tilton and Juan
Ignacio Guzman.-- New York: RFF Press, 2016.
xiv, 255p.25cm.
ISBN : 9781138838956.
333.85 TIL 146749
This book provides an introduction to the field of
mineral economics and its use in understanding the
behaviour of mineral commodity markets and in assessing
both public and corporate policies in this important
economic sector. The focus is on metal and non-metallic
commodities rather than oil, coal, and other energy
commodities.

** Mineral industries , Mines and mineral resources --
Economic aspects , Mines and mineral resources --
Government policy
   Top
 338    PRODUCTION 
   24 Williams, Leighton Vaughan (ed)
The Economics of gambling / Leighton Vaughan Williams.--
London: Routledge, 2014.
xiii,270p., 24cm.
ISBN : 9780415753548.
338.47795 WIL 146746
This timely and comprehensive book covers all the bases
of the economics of gambling and is a valuable and
important contribution to the ongoing and growing
debates. The Economics of Gambling will be of use to
academics and students of applied, industrial and
mathematical economics, as well as being vital reading
for those involved or interested in the gambling
industry.

** Gambling--Economic aspects , Gambling





25 Newmark, Craig M (ed)
Readings in applied microeconomics : the power of the
market / Craig M Newmark.-- London: Routledge, 2009.
xviii, 439p. , 26cm.
ISBN : 9780415777407.
338.5 NEW 146763
Modern economies rely on two institutions to allocate:
markets and governments. But how much of the allocating
should be performed by markets and how much by
governments? This collection of readings will help
students appreciate the power of the market. It
supplements theoretical explanations of how markets work
with concrete examples, addresses questions about whether
markets actually work well and offers evidence that
supposed "market failures" are not as serious as claimed.

** Microeconomics


26 Minsky, Hyman
Can "It" happen again? : essays on instability and
finance / Hyman Minsky.-- London: Routledge, 2016.
xxxii, 311 p. , 24 cm.
ISBN : 9781138641952.
338.542 MIN 146753
In this book Minsky presents some of his most important
economic theories. He defines "It", determines whether or
not "It" can happen again, and attempts to understand
why, at the time of writing in the early 1980s, "It" had
not happened again. He deals with microeconomic theory,
the evolution of monetary institutions, and Federal
Reserve policy. Minsky argues that any economic theory
which separates what economists call the -real- economy
from the financial system is bound to fail. Whilst the
processes that cause financial instability are an
inescapable part of the capitalist economy, Minsky also
argues that financial instability need not lead to a
great depression.

** Finance , Business cycles , Depressions


27 Weiss, John
The Economics of industrial development / John Weiss.--
New York: Routledge, 2011.
viii, 255 p., 25 cm.
ISBN : 9780415473729.
338.90091724 WEI 146747
The economic geography of the world has been changing
significantly over the years. However, this process has
been very uneven with some parts of the developing world
being largely non-industrial. This book aims to explain
this process from the perspective of developing
countries.

** Industrialization--Developing countries , Economic
development--Developing countries


28 Weale, Martin
Macroeconomic policy : inflation, wealth, and the
exchange rate / Martin Weale and others.-- London:
Routledge, 2016.
xxviii, 372p. , 24cm.
(Routledge library editions: macroeconomics , 8).
ISBN : 9781138940024.
338.94100151 WEA 146731
This analysis of macroeconomic policy, originally
published in 1989, argues that key government objectives,
such as reduced inflation, decreased unemployment and an
adequate level of national saving can be achieved only by
employing both monetary and fiscal policies, in
conjunction with supply-side policies expressly designed
to improve the workings of the labour market. Part 1 is a
comparative analysis showing the effects of monetary and
fiscal policy on the economy. Part 2 presents an
econometric model which combines consistent stock-flow
accounts with a full range of expectational effects. Part
3 presents an innovative technique for solving rational
expectations models with the need for arbitary terminal
conditions.

** Great Britain -- Economic policy -- 1964-1979 --
Econometric models, Great Britain -- Economic policy --
1979-1997 -- Econometric models


29 Nagel, Stuart S (ed)
India-s development and public policy / Stuart S Nagel.--
London: Routledge, 2018.
ix, 201p. , 24cm.
ISBN : 9781138706361.
338.954 NAG 146728
This book was first published in 2000: An analysis of
India’s development and public policy from the
perspectives of five major fields of public policy. 1.
Economic policy, including public policy toward
industrial development. 2. Social policy, including
religion, education and women’s rights. 3. Environmental
policy, including possible conflict with economic
development. 4. Science-technology policy, including
agricultural development, information technology and
administering the electronics industry. 5. Political
reform, including local government and general elections.

** Economic policy -- India , Women-s rights -- India ,
Science and state , Social conditions , Technology


30 Leigh, Nancey Green
Planning local economic development: theory and practice
/ Nancey Green Leigh and Edward J. Blakely.--6th ed.--
Los Angeles: Sage Publications, 2017.
xxii, 508 p. , 23 cm.
ISBN : 9781506363998.
338.973 LEI 146773
This book provide a thoroughly up-to-date exploration of
planning processes, analytical techniques and data, and
locality, business, and human resource development, as
well as advanced technology and sustainable economic
development strategies.

** Industrial promotion-United States, Community
development-United States, Economic development
   Top
 339    MACROECONOMICS and RELATED TOPICS 
   31 Gallas, Alexander
Combating inequality : the global North and South /
Alexander Gallas and others.-- London: Routledge, 2017.
xv,322p., 24cm.
ISBN : 9781138299344.
339.2 GAL 146754
This book offers insights from scholars representing the
Global Labour University, which operates in Brazil,
Germany, India, South Africa and the US. They analyse the
various drivers of inequality, assess policy responses,
and discuss counterstrategies. The main findings of this
book are that rising levels of inequality cannot be
addressed only with the standard policies responses,
namely education, redistribution and -green growth-. In
addition, the way markets currently function needs to be
corrected. The chapters in this volume focus on specific
fields of contemporary capitalism where important drivers
of inequality are located, for example, the labour market
the financial system, the tax system, multi-national
corporations, and gender relations. Other chapters
discuss in detail where political opportunities for
change lie.

** Economic policy , Developing countries , Economic
development , Income distribution



32 Chen, Ping
Economic complexity and equilibrium illusion : essays on
market instability and macro vitality / Ping Chen.--
London: Routledge, 2013.
xxxiv, 365p. , 24cm.
(Routledge frontiers of political economy , 130).
ISBN : 9780415746847.
339.5 CHE 146759
This book consists of the major work of Professor Ping
Chen, a pioneer in studying economic chaos and economic
complexity. The chapters are selected from works
completed since 1987, including original research on
evolutionary dynamics of division of labor, empirical and
theoretical studies of economic chaos, and stochastic
models of collective behavior. Offering a new perspective
on market instability and the changing world order, the
basic pillars in equilibrium economics are challenging by
solid evidence of economic complexity and time asymmetry,
including Friedman-s theory of exogenous money and
efficient market, the Frisch model of noise-driven
cycles, the Lucas model of microfoundations and rational
expectations, the Black-Scholes model of option pricing,
and the Coase theory of transaction costs.

** Equilibrium (Economics) -- Mathematical models ,
Business cycles -- Mathematical models , Evolutionary
economics


33 Dorman, Peter
Macroeconomics : a fresh start / Peter Dorman.-- New York
: Springer, 2014.
x, 446p. , 24cm.
ISBN : 9783642374401.
339.5 DOR 146778
This book provides a new beginning for the study of
macroeconomics, fundamentally international in its
approach and emphasizing current debates and research
trends. The first, mostly descriptive half of the book
presents the main macroeconomic and financial patterns
observed across the world, the institutions that govern
national economies and the policy options available to
decision-makers. In the second half, different schools of
thought in macroeconomics are introduced with an emphasis
on their underlying assumptions, so that students can
judge for themselves how well they apply in real-world
situations. Throughout the book, the post-2007 financial
crisis is a continuing focus and financial markets are
fully integrated in the analysis.

** Macroeconomics , Economics
   Top
 363    OTHER SOCIAL PROBLEMS and SERVICES 
   34 Rosenbaum, Walter A
Environmental politics and policy / Walter A Rosenbaum.--
10th ed.-- London: Sage Publications, 2017.
xiv, 408p. ,23cm.
ISBN : 9781506345376.
363.70560973 ROS 146769
This book covers the context of the environmental policy
process, as well as exploring specific environmental
issues. It examines topics such as toxic and hazardous
substances, energy - both fossil fuel and nuclear- public
lands, and global policy-making focusing on climate
change and trans boundary politics.

** Environmental policy -- United States , Environmental
policy


35 Forsund, Finn R
Environmental economics and management : pollution and
natural resources / Finn R Forsund and Steinar Strom.--
London: Routledge, 2013.
307p. , 22cm.
ISBN : 9780415835824.
363.73 FOR 146736
This book examines pollution and natural resources in
relation to economic analysis. The section on pollution
looks at areas such as the main problems in the field at
the time, possible remedies and the environmental costs
involved. In regards to natural resources, the book
considers both the exploitation of non-renewable
resources and commercial fishing.

** Environmental policy , Pollution , Natural resources.
   Top
 657   ACCOUNTING 
   36 Wolk, Harry I
Accounting theory : conceptual issues in a political and
economic environment / Harry I Wolk, James L Dodd and
John J Rozycki.--9th ed.-- Los Angeles: Sage Publications
, 2017.
xxiv, 642p. , 24cm.
ISBN : 9781483375021.
657 WOL 146766
Focusing on accounting theory, this book provides a
critical overview of accounting as a whole as well as
touch on the financial issues in economic and political
contexts, providing readers with an applied understanding
of how United States accounting standards were derived
and where we might be headed in the future.

** Accounting
   Top
 658    GENERAL MANAGEMENT 
  

37 Zhang, Guochang
Accounting information and equity valuation : theory,
evidence, and applications / Guochang Zhang.-- New York:
Springer, 2014.
xxiv, 233p. , 25cm.
ISBN : 9781461481591.
658.15 ZHA 146777
This book offers a systematic overview of the research on
accounting-based valuation, focusing on recent
theoretical developments and the resulting empirical
analyses that recognize the role of accounting
information in making managerial decisions.

** Economics , Auditing


38 Gilligan, Colin
International marketing : strategy and management / Colin
Gilligan and Martin Hird.-- London: Routledge, 2014.
310p. , 22cm.
(Routledge library editions, International business , 17)
ISBN : 9780415752022.
658.84 GIL 146730
This book is a basic text for international marketing
courses. It introduces the different elements of the
international marketing mix and sets these in context. It
discusses the firm-s strategic position: how it is
orientated at present to take advantage of international
marketing opportunities and how its strategy is
developing.

** Export marketing , Export marketing -- Case studies.
   Top
 659    ADVERTISING and PUBLIC RELATIONS 
  

39 Firestone, O J
The Economic implications of advertising / O J Firestone.
-- London: Routledge, 2015.
xiii, 210p. , 24cm.
(Routledge library editions: Advertising , 11).
ISBN : 9781138989108.
659.10971 FIR 146734

Is advertising a factor that contributes to rising costs
and prices? This study, commissioned to answer just that
question by the Institute of Canadian Advertising,
examines the effect of advertising on the Canadian
economy, on business, the consumer, costs and prices,
productivity, competition, employment, social welfare and
economic growth. This book provides a valuable insight
into a little-studied area of advertising, and will be of
great interest to students of the industry everywhere.

** Advertising -- Economic aspects -- Canada ,
Advertising -- Economic aspects.
   Top
 800    LITERATURE,RHETORIC and CRITICISM 
  

40 Thomsett, Michael C
Style guide for business writing / Michael C Thomsett.--
2nd ed.-- Boston: Walter de Gruyter Inc., 2018.
xiv,376p. , 23cm.
ISBN : 9781547416189.
808.066 THO 146714
This book provides a comprehensive guide to clear and
precise writing that will help develop basic
communication skills for the beginner, and refresh the
basics for the experienced business writer.

** Commercial correspondence -- Handbooks, manuals, etc.
Business writing -- Handbooks, manuals, etc. , English
language -- Business English -- Handbooks, manuals, etc.
   Top
 950    HISTORY OF ASIA 
  

41 Lust, Ellen
The Middle East / Ellen Lust.--14th ed.-- Thousand Oaks:
Sage CQ Press, 2017.
xxxiii, 1020 p. , 24 cm.
ISBN : 9781506329284.
956 LUS 146774
The fourteenth edition of The Middle East brings
important new coverage to this comprehensive, balanced,
and superbly researched text. There is intensive coverage
of major developments such as the ongoing conflict in
Syria, continuing tensions between Israel and Palestine
and the manifold repercussions of the Arab Spring
uprisings.

** Middle East , Politics and government
   Top

 

 

Copyright © 2008 IIMC