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New Arrivals

 

001 KNOWLEDGE

 

027 GENERAL LIBRARIES

 

155 DIFFERENTIAL and DEVELOPMENTAL PSYCHOLOGY

 

303 SOCIAL PROCESSES

 

305 SOCIAL GROUPS

 

324 THE POLITICAL PROCESS

 

327 INTERNATIONAL RELATIONS

 

330 ECONOMICS

 

331 LABOR ECONOMICS

 

332 FINANCIAL ECONOMICS

 

333 ECONOMICS OF LAND and ENERGY

 

335 SOCIALISM and RELATED SYSTEMS

 

338 PRODUCTION

 

361 SOCIAL PROBLEMS and SOCIAL WELFARE IN GENERAL

 

362 SOCIAL WELFARE PROBLEMS and SERVICES

 

363 OTHER SOCIAL PROBLEMS and SERVICES

 

382 INTERNATIONAL COMMERCE

 

640 HOME and FAMILY MANAGEMENT

 

658 GENERAL MANAGEMENT

 

720 ARCHITECTURE

 

800 LITERATURE, RHETORIC and CRITICISM

 

820 ENGLISH and OLD ENGLISH LITERATURES

 

940 HISTORY OF EUROPE

 

950 HISTORY OF ASIA

 


 001   KNOWLEDGE  
   1 Bryson, Anna
Routledge guide to interviewing : oral history, social
enquiry and investigation / Anna Bryson and Sean
McConville.-- London: Routledge, 2014.
159p. 23cm.
ISBN : 9780415710756.
001.433 BRY 140491
Anna Bryson and Sean McConville-s wide interviewing
experience has been condensed into this book. The
material set out here has been acquired by trial, error
and reflection over a period of more than four decades.
The interviewees have ranged from the delightfully
straightforward to the painfully difficult to the near
impossible - with a sprinkling of those that were
impossible. Successful interviewing draws on the survival
skills of everyday life. This guide will help you to
adapt, develop and apply these innate skills. Including a
range of useful information such as sample waivers,
internet resources, useful hints and checklists, it
provides sound and plain-speaking support for the oral
historian, social scientist and investigator.

** Interviewing in sociology, Oral history

   Top
 027   GENERAL LIBRARIES  
   2 Raina, Roshan Lal (ed)
Business librarianship and information services / Roshan
Lal Raina and Inder Vir Malhan.-- Lucknow: International
Book Distributing Co, 2002.
x, 271p. 24cm.
ISBN : 8185860793.
027.69 RAI 140391

** Information science--Technological innovations,
Libraries--Automation, Library information networks
   Top
 155   DIFFERENTIAL and DEVELOPMENTAL PSYCHOLOGY  
   3 Bateson, Patrick
Play, playfulness, creativity and innovation / Patrick
Bateson and Paul Martin.-- Cambridge: Cambridge
University Press, 2013.
xi, 153p. 23cm.
ISBN : 9781107689343.
155 BAT 140490
What role does playful behavior and playful thought take
in animal and human development? How does play relate to
creativity and, in turn, to innovation? Unravelling the
different meanings of -play-, this book focuses on non-
aggressive playful play. The authors emphasise its
significance for development and evolution, before
examining the importance of playfulness in creativity.
This discussion sheds new light on the links between
creativity and innovation, distinguishing between the
generation of novel behaviour and ideas on the one hand,
and the implementation of these novelties on the other.

** Play --Psychological aspects, Creative ability,
Creative thinking.
   Top
 303   SOCIAL PROCESSES  
   4 Banerjee, Anjana
Theory of social leadership / Anjana Banerjee.-- New
Delhi: Global Vision Publishing, 2013.
x, 400p. , 2cm.
ISBN : 9788182205604.
303.34 BAN 140480

** Leadership--Moral and ethical aspects, Leadership--
Social aspects, Leadership
   Top
 305   SOCIAL GROUPS  
   5 Brosius, Christinane
India-s middle class : new forms of urban leisure,
consumption and prosperity / Christinane Brosius.--
London: Routledge, 2010.
xxxiii, 381p. , 21cm.
ISBN : 9781138020382.
305.550954 BRO 140586
An ethnographic study that examines the complexities of
lifestyles of the upwardly mobile middle classes in India
in the new millennium. It reveals an original theory on
cosmopolitan Indianness and urbanisation in the age of
globalisation.

** Middle class -- India , Social change -- India , India
-- Social conditions -- 21st century.

6 Das, Samir Kumar (ed)
Minorities in south Asia and in Europe / Samir Kumar Das.
-- Kolkata: Samya, 2010.
x, 315p. 21cm.
ISBN : 9788190676038.
305.560954 DAS 140390

** Minorities --South Asia, Minorities --Europe, South
Asia --Ethnic relations, Europe --Ethnic relations.
   Top
 324   THE POLITICAL PROCESS  
   7 Gvosdev, Nikolas K
Russian foreign policy : interests, vectors, and sectors
/ Nikolas K Gvosdev and Christopher Marsh.-- Los Angeles:
Sage Publications, 2014.
xvii, 436p. 23cm.
ISBN : 9781452234847.
324.47009051 GVO 140492
Grounded firmly in the post-Cold War era, Nikolas K.
Gvosdev and Christopher Marsh-s Russian Foreign Policy:
Interests, Vectors, and Sectors covers not only
contemporary Russian policies towards the various regions
of the world, but also looks at the interactions between
the various constituencies that shape and influence
Russian foreign policy. This framework of looking at the
sectors within each vector is an effective and
comprehensive way for students to learn Russian foreign
policy. While providing important historical context and
exposure to the scholarly literature, the authors cover
each vector, from the United States, to Eastern and
Western Europe, to East Asia, China, and South Asia, to
the BRICS.

** Russia (Federation) --Foreign relations --21st
century.

   Top
 327   INTERNATIONAL RELATIONS  
   8 Tayal, Skand R
India and the Republic of Korea : engaged democracies /
Skand R Tayal.-- London: Routledge, 2014.
xviii, 295p. , 22cm.
ISBN : 9781138020368.
327.540519 TAY 140585
Examining the underlying logic of the strategic and
economic partnership between the Republic of Korea and
India, this book is the detailed study of the numerous
facets-cultural, economic, people-to-people, and
strategic of blossoming relations between two major Asian
democracies. This survey documents the interaction
between the two governments, relying on facts and
hitherto unpublished original records provided by India-s
Ministry of External Affairs, offers an illuminating
account of India-s active role as a neutral party in the
post-Second World War events of the Korean War and the
division of the Korean Peninsula, and provides a vision
of the future direction of India-Korea relations. The
author also shares candid observations of Korean society
and its people during his service as Ambassador of India
in Seoul.

** India-Foreign relations-Korea.
   Top
 330   ECONOMICS  
   9 Gould, Bryan
Myths, politicians and money : the truth behind the free
market / Bryan Gould.-- New York: Palgrave Macmillan,
2013.
viii, 252p. , 24cm.
ISBN : 9781137358622.
330.122 GOU 140588
This book exposes why politicians around the world
distort economic policy against the interest of ordinary
people, how neo-liberalism has been allowed to rise to
prominence and why the break-down of a European super-
state will create economic stability for millions.

** Business and Economics , Economic History , Money and
Monetary Policy , Economics Theory.

10 Wang, Yongqin
Demystifying the Chinese miracle : the rise and future of
relational capitalism / Yongqin Wang.-- London: Routledge
, 2014.
xiv, 127p. 24cm.
ISBN : 9780415681070.
330.951 WAN 140605
This book presents an analytical framework to demystify
China-s economic growth miracle. The book suggests that
interlinked and relational contracts between the agents
(in particular, between the state and the business) can
compensate for flawed markets to achieve high growth.
This kind of relational capitalism is significant in the
investment-based stage of development, when mobilization
of resources to exploit the existing technologies is the
key for growth. The book presents a general theory of
interlinked relational contract, the workhorse model of
the book.

** Organizational change --China --History --21st century
China --Economic conditions --2000-

11 Bijapurkar, Rama
A Never-before world : tacking the evolution of consumer
India / Rama Bijapurkar.-- New Delhi: Penguin Books, 2013
xiii, 354p. 23cm.
ISBN : 9780670086795.
330.954 BIJ 140589
The book exposes the environment in which consumers live,
the way they think, their heterogeneous nature and their
transformation is discussed. India being an emerging
market in the world, there are a lot of business
opportunities. The author tries to teach readers how to
be ready to grab these opportunities and use them.

** Consumption (Economics) -- India , Marketing -- India
Consumers -- India


12 Kolb, Robert W
The Financial crisis of our time / Robert W Kolb.--
Oxford: Oxford University Press, 2011.
xxii, 400p. 24cm.
ISBN : 9780199730551.
330.973 KOL 140608

** Financial crises-United States- History-20th century,
Financial crises-United States- History-21st century

   Top
 331   LABOR ECONOMICS  
   13 Nayar, Reema
More and better jobs in south Asia / Reema Nayar and
others.-- Washington, DC: The World Bank, 2012.
xxiv,326p. 26cm.
ISBN : 9780821389126.
331.120954 NAY 140398

** Labor market --South Asia, Labor policy --South Asia,
Employment --South Asia, South Asia --Economic policy,
South Asia --Economic conditions.

14 Morrow, Colette (ed)
Getting in is not enough : women and the global workplace
/ Colette Morrow and Terri Ann Fredrick.-- Baltimore: The
Johns Hopkins University Press, 2012.
vi, 304p. , 22cm.
ISBN : 9781421406350.
331.4 MOR 140598
The essays in this book critically examine assumptions
about access and the ways in which women affect and are
affected by work in three major spheres: economic,
social, and political.

** Women -- Employment , Women -- Social conditions ,
Feminism.
   Top
 332   FINANCIAL ECONOMICS  
   15 Foucault, Thierry
Market liquidity : theory, evidence, and policy / Thierry
Foucault, Marco Pagano and Ailsa Roell.-- Oxford: Oxford
University Press, 2013.
xv, 424p. , 24cm.
ISBN : 9780199936243.
332.041 FOU 140587
The way in which securities are traded is very different
from the idealized picture of a frictionless and self-
equilibrating market offered by the typical finance
textbook. Market Liquidity offers a more accurate and
authoritative take on liquidity and price discovery.

** Liquidity (Economics) , Securities , Capital market.

16 Breen, Michael
The Politics of IMF lending / Michael Breen.-- New York:
Palgrave Macmillan, 2013.
x, 219p. , 22cm.
ISBN : 9781137263803.
332.152091724 BRE 140599
In this book Michael Breen examines how the economic
exposure of the IMF-s large shareholders affects its
lending and conditionality.

** International Monetary Fund , International finance ,
International economic relations.
   Top
 333   ECONOMICS OF LAND and ENERGY  
   17 Quinlan, Joseph P
Thirsty nation : priorities for India-s water sector /
Joseph P Quinlan, Sumantra Sen and Kiran Nanda.-- Noida:
Random House India, 2014.
xxvi, 179p. , 22cm.
ISBN : 9788184003543.
333.910954 QUI 140591
Water is the most precious natural resource in the world
far ahead of oil and minerals. Blue Gold not only
analyses the impending water crisis to hit the world and
more importantly India but also explores the investment
opportunities possible in the water sector. Presented in
the book are innovative, cutting edge ways to combat the
water crisis and ways of investing in the right projects.
The roles of technology, finance and a general view of
domestic and foreign investment in water are explored by
the authors and practical and lucrative financial advice
is offered making it an important book in the present
ecological and financial environment.

** Water-supply-Government policy-India, Water utilities-
India, Water-supply-Economic aspects-India, Public-
private sector cooperation-India.
   Top
 335   SOCIALISM and RELATED SYSTEMS  
   18 Polak, Michal
Class, surplus, and the division of labour : a post-
Marxian exploration / Michal Polak.-- New York: Palgrave
Macmillan, 2013.
xii, 255p. 22cm.
ISBN : 9781137287724.
335.412 POL 140602
In this book, Michal Polak attempts to move beyond the
austerity of the two-class model to come closer to the
empirical realities. In the process, the author re-
examines the very foundations of the Marxist theory,
demonstrating how an important critique of the theory can
in fact be fruitfully interpreted as a generalization of
it. While remaining true to the Marxian spirit, he comes
up with original and innovative extensions of the
traditional concepts, which finally allow for the
explanation of the diverse class map of the advance
capitalist societies.

** Surplus value, Social classes, Division of labor,
Capitalism, Marxian economics.
   Top
 338   PRODUCTION  
   19 Agarwal, A K
Agri-business : present and future / A K Agarwal.-- New
Delhi: Axis Books, 2013.
253p. 22cm.
ISBN : 9789381302767.
338.1 AGA 140500

** Agriculture--Economic aspects, Produce trade

20 Bhattacharya, Jay
Health economics / Jay Bhattacharya, Timothy Hyde and
Peter Tu.-- New York: Palgrave Macmillan, 2014.
xxix, 589p. : illus , 24cm.
ISBN : 9781137029966.
338.433621 BHA 140583
The book focuses on building intuition alongside
appropriate mathematical formality, translating
mathematical language into accessible economic narrative.
It includes material on socioeconomic disparities in
health, the obesity epidemic, and behavioral health
economics.

** Medical economics -- Textbooks , Economics, Medical ,
Medical economics

21 Directory of multinational companies in India 2014-15 /
Delhi Information Bureau.--2nd ed-- New Delhi: Delhi
Information Bureau, 2013.
1088p. , 20cm.
ISBN : 9788188274116.
R 338.88025 DIR 140291(Ref.)

** Multinational business enterprises-Directories.

22 Sarker, Debnarayan (ed)
Emerging issues on development / Debnarayan Sarker.--
Kolkata: Centre for Economic Studies, Presidency College,
2005.
275p. 22cm.
338.9 SAR 140389

** Economic development

23 World Bank
World development report 2013 : jobs : overview.--
Washington, DC: The World Bank, 2012.
x, 49p. 27cm.
338.9 WOR 140403

** Economic development

24 World Bank
World Development Report 2014 : risk and opportunity :
managing risk for development.-- Washington DC: The World
Bank, 2013.
viii, 49p. 26cm.
338.9 WOR 140402

** Economic development


25 World Bank
World Development Report : jobs.-- Washington, DC: The
World Bank, 2012.
xviii, 401p. 27cm.
ISBN : 9780821395752.
338.9 WOR 140393
This book looks at jobs as drivers of development, not as
derived labor demand, and considers all types of jobs,
not just formal wage employment. The Report provides a
framework that cuts across sectors and shows that the
best policy responses vary across countries, depending on
their levels of development, endowments, demography, and
institutions. Policy fundamentals matter in all cases, as
they enable a vibrant private sector, the source of most
jobs in the world. Labor policies can help as well, even
if they are less critical than is often assumed.
Development policies, from making smallholder farming
viable to fostering functional cities to engaging in
global markets, hold the key to success.

** Occupations, Professions, Labor market

26 Schwardt, Henning
Institutions, technology, and circular and cumulative
causation in economics / Henning Schwardt.-- London:
Palgrave Macmillan, 2013.
x, 247p. 22cm.
ISBN : 9781137333872.
338.9001 SCH 140538
This book focuses on the relation between technology and
institutions and their mutual influence during processes
of development and change. An understanding of technology
as a combination of skill and equipment jointly with the
influence of the institutional framework allows
identifying a number of potentially adverse influences on
the development potential and capacity in an economy.
These are integrated as the isolation of single factors
will not permit to formulate a generalized perspective on
development processes. The possibility of differing
institutional environments and differing technological
capacities likely result in conditions that require
context-dependent approaches for strengthening the
development potential in a given situation. The
development process Argentina has undergone since 1946 is
used to illustrate how institutions and technology
interact .

** Economic development , Technology -- Economic aspects
Institutional economics

27 World Bank
Global Monitoring Report 2013 : rural-urban dynamics and
the millennium development goals.-- Washington, DC: The
World Bank, 2013.
xv, 178p. 26cm.
ISBN : 9780821398067.
338.9105 WOR 140394

** Rural development, Urbanization, Developing countries,
Economic development
   Top
 361   SOCIAL PROBLEMS and SOCIAL WELFARE IN GENERAL  
   28 Butalia, Subhadra
Gift of a daughter : encounters with victims of dowry /
Subhadra Butalia.-- New Delhi: Penguin Books India, 2002.
xiii, 170p. , 18cm.
ISBN : 9780143028710.
361.3 BUT 140458
A quarter of a century ago, Subhadra Butalia looked out
from her bedroom window and saw a young woman being
burned to death for not bringing enough dowry. In this
book, Butalia writes of the ways in which society
conspires to silence thousands of innocent young women
each year, driving them to horrific deaths or lifelong
servitude.

** Women social workers, Wives--Crimes against
   Top
 362   SOCIAL WELFARE PROBLEMS and SERVICES  
   29 Munk, Nina
The Idealist : Jeffrey Sachs and the quest to end poverty
/ Nina Munk.-- New York: Doubleday, 2013.
viii, 260p. , 23cm.
ISBN : 9780385525817.
362.5526 MUN 140584
A powerful portrayal of Jeffrey Sachs-s ambitious quest
to end global poverty. As special adviser to the
Secretary General of the United Nations and author of The
End of Poverty, Sachs argues that extreme poverty is a
solvable problem, drawing on success stories from his
daring five-year Millennium Villages Project experiment
in Africa in 2006 to demonstrate how specific initiatives
can enable profound positive changes.

** Sachs, Jeffrey , Millennium Villages (Project) ,
Poverty -- Africa.

   Top
 363   OTHER SOCIAL PROBLEMS and SERVICES  
   30 Primoratz, Igor
Terrorism : a philosophical investigation / Igor
Primoratz.-- Cambridge: Polity, 2013.
vii, 195p. 23cm.
ISBN : 9780745651446.
363.32501 PRI 140454
Igor Primoratz seeks to overcome relativism and double
standards that often plague debates about terrorism. He
investigates the main ethical approaches to terrorism: in
terms of its consequences, rights and justice, supreme
emergency, and the collective responsibility of citizens.
The book provides a rigorous, yet accessible analysis of
a range of moral positions, from the acceptance of
terrorism when its consequences are good on balance to
its absolute rejection. Primoratz argues that terrorism
is almost absolutely wrong. It may be morally justified
only when an entire people is facing a true moral
disaster, and this should be understood in a highly
restrictive way.

** Terrorism --Philosophy.
   Top
 382   INTERNATIONAL COMMERCE  
   31 Bernhofen, Daniel (ed)
Palgrave handbook of international trade / Daniel
Bernhofen and others.-- New York: Palgrave Macmillan,
2013.
xviii, 711p. 23cm.
ISBN : 9781137351807.
382 BER 140590

** International trade --Handbooks, manuals, etc.
   Top
 640   HOME and FAMILY MANAGEMENT  
   32 Narain, Sunita
Junk food busted : why and how / Sunita Narain and
Chandra Bhushan.-- New Delhi: Centre for Science and
Environment, 2013.
47p. 26cm.
ISBN : 9788186906712.
641.3 NAR 140162

** Food
   Top
 658   GENERAL MANAGEMENT  
   33 Sinha, Dharni P (ed)
South Asian management : challenges in the new millennium
/ Dharni P Sinha.-- Hyderabad: Association of Management
Development Institutions in South Asia, 2002.
xvi, 655p. 24cm.
658.00954 SIN 140392

** Sustainable development, South Asia, Corporate
governance, Knowledge management

34 Jain, Sugan C
New trends in international management / Sugan C Jain and
Preeti Agarwal.-- Jaipur: RBSA Publishers, 2012.
234p. ,23cm.
ISBN : 9788176116152.
658.049 JAI 140465

** International business enterprise-Management

35 Chappell, Christopher
The Executive guide to enterprise risk management /
Christopher Chappell.-- New York: Palgrave Macmillan,
2014. x, 186p. 24cm.
ISBN : 9781137374530.
658.155 CHA 140607
Enterprise Risk Management (ERM) provides an approach to
assessing and managing the outcomes of the strategic plan
consistent with how the company manages its finances, its
reputation and creates value. This book provides a
practical guide to assist in understanding, challenging
and using the tools within enterprise risk management
frameworks in a way that enhances the value created from
the management of the business.I

** Risk management.

36 Katko, Nicholas S
The Lean CFO : architect of the lean management system /
Nicholas S Katko.-- Boca Raton: CRC Press, 2014.
xv, 145p. , 24cm.
ISBN : 9781466599406.
658.1552 KAT 140592
This book explains why the CFO role is so critical for
companies adopting a Lean business strategy. It
illustrates the process of building and integrating a
Lean management system into the overall Lean business
strategy. It describes why CFOs should move their
companies away from performance measures based on
traditional manufacturing practices and into a Lean
performance measurement system.

** Cost control , Chief financial officers

37 Arora, Sakshi
Human resource management / Sakshi Arora and Shree Charan
Agrawal.-- Jaipur: RBSA Publishers, 2012.
vi, 136p. , 23cm.
ISBN : 9788176115940.
658.3 ARO 140518

** Personnel management

38 Ferdman, Bernardo M (ed)
Diversity at work : the practice of inclusion / Bernardo
M Ferdman and Barbara R Deane.-- San Francisco: Jossey-
Bass, 2014.
l, 622p. 23cm.
ISBN : 9780470401330.
658.3008 FER 140606
This book outlines the key issues involved in framing,
designing, and implementing inclusion initiatives for
organizations and groups. It offers ideas for helping
individuals develop competencies for inclusion. It shows
how to apply the practices of inclusion and provides a
unified model by employing diverse voices to address a
range of related topics in multiple contexts. It also
contains examples of how diversity and inclusion has
worked in a variety of settings. The book is includes
information from topic experts, including internal and
external change agents and academics.

** Diversity in the workplace, Corporate culture.

39 Sadri, Sorab
Human resource management in modern India : concepts and
cases / Sorab Sadri and Jayashree Sadri.-- Agra: Current
Publications, 2013.
550p. , 22cm.
ISBN : 9788189065614.
658.300954 SAD 140519,vol. 1, 140520,vol.2

** Personnel management

40 Eggert, Max A
Deception in selection : interviewees and the psychology
of deceit / Max A Eggert.-- Surrey: Gower Publishing,
2013.
xvii, 177p. 24cm.
ISBN : 9781409445616.
658.31124 EGG 140603
Max Eggert-s Deception in Selection will help you, the
recruiter, to understand how and why candidates deceive.
The book examines proven techniques and tactics to
balance the interview game, to restore equity in the face
of the clever approaches that sophisticated candidates
bring to the interview. Although there is no foolproof
way of identifying deception, you can, with practice,
become amazingly accurate if there is a commitment to
master the basics. This is a must read guide from a best-
selling business author for all those who participate in
the selection process.

** Employee selection, Deception.

41 Miroshnik, Victoria W
Organizational culture and commitment : transmission in
multinationals / Victoria W Miroshnik.-- New York:
Palgrave Macmillan, 2013.
xxi, 336p. 22cm.
ISBN : 9781137361622.
658.4 MIR 140594
This book proposes that there are some specific espoused
values in every important multinational company, which
form their organizational cultures and create values,
which in turn may create enhanced performance of the
organization. We can call this interrelationship between
culture and performance as the company citizenship. This
company citizenship can be transmitted from one part of
the globe to another through the transmission of its
corporate management and operations management system as
a strategy of a multinational company.

** Corporate culture, Corporate culture --Cross-cultural
studies, International business enterprises,
International business enterprises --Japan --Case
studies.

42 Gupta, Bhuvanesh
Administrative behaviour / Bhuvanesh Gupta.-- Jaipur:
RBSA Publishers, 2013. 278p. , 23cm.
ISBN : 9788176116596.
658.403 GUP 140499

** Decision making, Management

43 Rosanas, Josep Maria
Decision-making in an organizational context : beyond
economic criteria / Josep Maria Rosanas.-- New York:
Palgrave Macmillan, 2013.
x, 184p. 22cm.
ISBN : 9780230297920.
658.403 ROS 140604

** Decision making.

44 Chaston, Ian
Small business marketing / Ian Chaston.--2nd ed-- New
York: Palgrave Macmillan, 2014.
xiii, 296p., 23cm.
ISBN : 9781137326003.
658.8 CHA 140597
Small Business Marketing demonstrates how small firm
performance is impacted by effective marketing. Using
published research and -real world- case studies, it
provides realistic management models and theories
concerning the realities of small business marketing to
show how marketing can be used to enhance profits for
small businesses.

** Small business marketing , Marketing--Management.

45 Ottman, Jacquelyn A
The New rules of green marketing : strategies, tools, and
inspiration for sustainable branding / Jacquelyn A Ottman
-- Sheffield: Greenleaf Publishing, 2011.
xx, 252p. 23cm.
ISBN : 9781906093440.
658.802 OTT 140593
This helps readers understand why value-based
sustainability marketing has become a critical
organizational capacity and how they themselves can adopt
this approach. Drawing on the latest data from leading
researchers and reflecting on learnings from her
corporate clients and other pioneers including GE, Nike,
Method, Starbucks, Timberland, HP, NatureWorks, Procter and
Gamble, Stonyfield Farm, and Wal-Mart, Ottman provides
practical strategies, tools, and inspiration for building
every aspect of a credible value-based green marketing
strategy.

** Green marketing , Green products , Sustainable
development

46 Fisher, Michael
The Power of customer misbehavior : drive growth and
innovation by learning from your customers / Michael
Fisher, Martin Abbott and Kalle Lyytinen.-- New York:
Palgrave Macmillan, 2014.
vii, 192p. 22cm.
ISBN : 9781137348913.
658.8342 FIS 140595
The Power of Customer Misbehavior explores the importance
of customer driven innovation for top line and bottom
line growth. It shows how companies should not only learn
to identify how their products are being misused, but
also how to use this knowledge to innovate new products
and services that better meet customer needs and promote
viral growth. These techniques also promote long-term
customer loyalty and growth even in hypercompetitive
environments.

** Consumer behavior, Marketing, Customer relations --
Management.
   Top
 720   ARCHITECTURE  
   47 Seldon, Anthony
10 Downing street : the illustrated history / Anthony
Seldon.-- London: Harper Collins, 1999.
232p. 28cm.
ISBN : 9780004140735.
725.170942132 SEL 140276
The black shiny door of 10 Downing Street is perhaps the
best known entrance in Britain, possibly even in the
world. Yet how many people know what really lurks on the
other side of that famous exterior, or indeed, who built
it? In this exclusive new book, Dr Anthony Seldon tells
us the history behind Number 10, from its construction in
the seventeenth century through to the house as it stands
today. He evaluates the contribution of each of the prime
ministers and their families on the appearance and the
workings of the house, and looks at the way it has been
used for both professional and family purposes over the
years.

** Number 10 Downing Street (London, England) , Number 10
Downing Street (London, England) -- History , Prime
ministers

   Top
 800   LITERATURE, RHETORIC and CRITICISM  
   48 McNally, Lisa
Reading theories in contemporary fiction / Lisa McNally.-
London: Bloomsbury, 2013.
202p. , 24cm.
ISBN : 9781441164094.
808.3 MAC 140596
The book draws on deconstruction and the thought of
Jacques Derrida to explore the ways in which contemporary
fiction engages with reading, its power, the elusive
nature of its experience and the failures of
understanding inherent in it.




** Fiction -- History and criticism -- Theory , Books and
reading , Criticism.
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 820   ENGLISH and OLD ENGLISH LITERATURES  
   49 Kinsella, Sophie
Shopaholic and sister / Sophie Kinsella.-- New York: Dell
Book, 2004.
385p. 18cm.
ISBN : 9780440241911.
823.92 KIN 140697

** Bloomwood, Becky (Fictitious character) --Fiction,
Married women --Fiction, Shopping --Fiction, Sisters --
Fiction.
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 940   HISTORY OF EUROPE  
   50 Makarychev, Andrey (ed)
Russia-s changing economic and political regimes : the
Putin years and afterwards / Andrey Makarychev and Andre
Mommen.-- London: Routledge, 2013.
xxiv, 326p. 24cm.
ISBN : 9780415641715.
947.0862 MAK 140600
The book reveals the interconnection between social,
cultural and political protest movements and social and
economic changes in a post-communist country like Russia
still dominated by bureaucratic rulers and "oligarchs"
controlling all basic industries and mining activities.
Those interests are also dominating Russia s foreign
policy and explain why Russia did not succeed in becoming
an integral part of Europe. The latter is, at least,
wished by many Russian citizens.

** Putin, Vladimir Vladimirovich, 1952- --Influence,
Russia (Federation) --Politics and government --1991-,
Russia (Federation) --Economic policy --1991-, Russia
(Federation) --Social conditions --1991-, Russia
(Federation) --Foreign relations.
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 950   HISTORY OF ASIA  
   51 Kimura, Makiko
Nellie massacre of 1983 : agency of rioters / Makiko
Kimura.-- Los Angeles: Sage Publications, 2013.
xv, 168p. 22cm.
ISBN : 9788132111665.
954.162 KIM 140488
The Nellie Massacre of 1983 is an attempt to search for
clues from the narratives of attackers and survivors of
the incident, which are fragmented and sometimes
contradictory to each other. The key focus of the book is
on the local decision-making processes of the riot agents
in deciding to use collective violence against another
group/community/ethnicity especially in the context of
rural India.

** Massacres, Muslims--Political activity, Ethnic
relations

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